Armed Women of America to Appear at Gun Tote’n Mamas SHOT Show Booth

NORTHBROOK, Illinois – January 16, 2025 – Gun Tote'n Mamas® (GTM) is proud to announce celebrity guest Jen Ennenga, executive director of Armed Women of America (AWA), will appear at the GTM booth at SHOT Show, the nation's largest professional event for the sport shooting, hunting and outdoor industry. Armed Women of America is a non-profit organization dedicated to empowering women through firearm education and training.

AWA will be featured at the GTM booth (#43005) from 11 a.m. to 1 p.m. on Wednesday, January 22, 2025.

About Armed Women of America

Armed Women of America is one of the largest women-focused shooting and training organizations in the United States, built around local chapters that meet regularly to develop firearm confidence and safety skills.

Key reach and impact:

• 4,850+ active members nationwide
• Representation across 42 states
• 515 volunteer chapter leaders
• Over 2,000 annual training and community events

The organization specializes in helping women at every experience level. From first-time firearm owners to advanced shooters. Build confidence through structured, community-based training.

Why This Collaboration Matters at SHOT Show

This partnership reflects a growing shift in the firearms industry: education and product design are now directly connected.

Armed Women of America focuses on:

• Hands-on firearm training
• Confidence-building through repetition
• Community-based learning environments
• Safe introduction to self-defense tools

Gun Tote’n Mamas complements this by addressing what comes after training: how women safely and effectively carry every day.

Visit the brand:
Gun Tote’n Mamas Official Site

GTM Booth Experience at SHOT Show 2025

At Booth #43005, attendees can:

• Meet leadership from Armed Women of America
• Learn how local chapters operate nationwide
• Explore real-world concealed carry purse systems
• See crossbody and handbag designs built for draw speed
• Understand how carry systems support training outcomes

This is not a theoretical conversation. It’s a direct bridge between training programs and everyday concealed carry execution.

Real-World Impact: Why AWA Matters to the Industry

Armed Women of America plays a critical role in onboarding new firearm owners:

• Women entering firearms ownership for the first time
• Individuals overcoming hesitation or lack of exposure
• Communities building structured, repeatable training habits
• Retail ecosystems supporting first-time buyers

These members represent a high-intent, high-growth segment of the firearms market. One that drives both education demand and product adoption.

About Gun Tote’n Mamas

Since 2009, Gun Tote’n Mamas has been a champion in women’s protection. As an affordable line of concealed carry leather purses and handbags, inspired and developed by women, for women, GTM creates reliable, durable products designed to carry all kinds of self-defense tools. Its parent company, Kingport Industries LLC, is 100% American women owned and operated. Each GTM product is tested by certified instructors in elite training facilities, including CSI, FBI and Navy SEALS. Visit gtmoriginal.com.